One mortgage partner per state
Does your mortgage website actually make you money?
Your domain has history. Let’s put it to work.
For brokers with at least 5 years in the mortgage industry and an established website / domain.
No long-term contracts. Cancel anytime.
Partner with us & finally get legit mortgage deals from your website.
Visit the Demo SiteThe Offer From Richard:
We've built out one super premium, ultra fast, cleanly coded website that is built to rank and convert visitors into leads. We are looking to partner with ONE broker per state and help them build their business across the state. We have clients that have been with us, paying us monthly for over 10 years. With over 15 years in the SEO trenches and expired domain sales I know what actually makes sites rank and how to get ChatGPT and Cluade to recommend your site to local home buyer and home owners seeking a mortgage.
If you are tired of hiring and firing marketing companies that make grand promises but never deliver you have found the right partnership. Why partnership? We start off with a low monthly fee and do the work, in advance, to build your site up and help it earn it's keep, and help justify our higher fees. Paying for SEO is risky. It often takes 3 months or more to realize you've been ripped off. Especially in the new era of the click free internet. Users more and more are just asking AI for recommendations vs looking for the right site to click through to. AI looks to the SERPs (Search Engine Results Pages) and Google Maps results to figure out who to recommend. SEO is not dead, it's changed. Our clients are getting more legit mortgage inquires than ever thanks to us feeding AI what it wants and how it wants it.
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Besides 15+ years ranking local sites I've also spent years buying and selling high powered expired domains to other SEOs. Most SEOs do not fully understand the power and value of a domain. If you just registered your new domain, we are not a good fit. We are looking for latent value or power that is not being fully realized and capitalized on. Also, we don't want to partner up with a new broker that may or may not be in the business in a year or two since we will be investing a LOT of time and money to rank your site, and bring in real business for you.
If you are on this page you were likely contacted by us and asked to look at the offer. We already know which sites / domains are good candidates for this partnership.
The site must be fully managed by us and that all the forms and phone number are also tracked by both of us. We need know if we are in fact adding real value before we discuss fee increases. We' are looking for're building a portfolio of just 50 state-exclusive mortgage partners, not 1,000 or 5,000 clients like Lender Homepage. If you have questions or need the site edited you will be able to contact me directly, not pushed through support tickets. I have one assistant who helps me do things the way I want them done. Generally I communicate with clients via WhatApp and response time is usually instant during business hours.
This is a low risk, high reward offer that is available to only one established mortgage partner in each state. Once we partner with you in your state, we will not work with another mortgage broker anywhere in that state. Instead of limiting the strategy to the city where your office or Google Business Profile is located, we can build out targeted pages for the cities and communities you serve across the state. We will still focus heavily on your strongest local market and Google Maps presence while expanding your organic and AI-search footprint statewide. You will have the benefit of a very unique site that is not like every other site your competitors are using from Lender Homepage or the likes.
Bottom line.. we make more money when you make more money. Accordingly we are very motivated to rank your site, and not just lean on vanity metrics to justify our fees. Who cares if you rank high and are not getting any new business from your site or Google Business Profile? Hence there has been a lot of time and effort into CRO. Conversion Rate Optimization.
Please fill out the contact form / survey via the "Is my state available" section and we will review your site, domain and rankings and let you know if we are a good fit!
How This Works & Who It’s For
5+ years in the mortgages industry?
Let’s make your website bring in deals.
You’ve survived the toughest years as a broker. You already have your own website & domain that ranks in the Google Top 100.
How this works
- We review your domain and state.
I look at your existing links, search positions, local market and statewide opportunity. We partner where I see a credible path to bringing in more mortgage deals.
- We build and manage your leased website.
You lease the Mortgage Lead Websites on your existing domain. We build a substantial mortgage site targeting valuable searches across cities and communities throughout your state while answering the questions borrowers ask Google, ChatGPT and Claude. We manage the site and your requested changes.
- We improve local visibility and track inquiries.
We optimize your Google Business Profile for Maps visibility. A dedicated tracking number forwards calls straight to you, and website inquiries are recorded so we can see which leads become mortgage deals.
- Your fee rises when real mortgage leads arrive.
Start at $197/month plus $997 setup while we work to get leads coming in. Higher monthly fees follow genuine mortgage inquiries, borrower conversations and closed deals.
Conversion Rate Optimization
Instantly Build Trust & Convert More Visitors Into Leads.
A borrower may only give your site a few seconds before deciding whether you look established, trustworthy, and worth contacting. That is why this offer is built around premium first impressions, not another half-finished template.
- Modern, polished design that helps you look more established than a generic broker profile or dated template site.
- Mortgage-specific page structure built around the services borrowers are already looking for.
- Clear calls-to-action so visitors know how to request help, ask a question, or book a conversation.
Design Equals Trust: When someone checks you out online, your website should make choosing you feel easier — not make you blend in with every other broker in the market.
Client testimonials
Mortgage professionals.
In their own words.
Kyle Scott and Josh Tagg share their experiences with Mortgage Marketing Solutions, Richard Conover’s mortgage marketing business.
Kyle Scott
Mortgage Marketing Solutions client
Josh Tagg
Owner, Mortgages For Less
A Mortgage Marketing Solutions client for over 10 years.
Performance Based Fees
First the mortgage leads.
Then the higher fees.
At $197 / month, I take on most of the early work and risk. Your monthly fee only increases once genuine mortgage inquiries are turning into borrower conversations and new deals.
1 in 4 organic leads turn into deals. Fee increases will not happen until you've earned a commission from the site.
Your starting point
Partner launch
+ $997 one-time setup
Your managed Mortgage Lead Websites, search work and lead tracking. A low monthly fee while I put in the work to start bringing you mortgage inquiries.
Check State AvailabilityNo long-term contracts. Cancel anytime.
Fees will not increase until you actually get a broker complete mortgage deal / commission.
Real mortgage leads begin
Genuine inquiries are turning into real borrower conversations and your first mortgage deals from the site.
Core partnership
One or two quality inquiries each week are producing monthly mortgage deals and commissions. This is where we aim for most partnerships to settle.
More leads. More mortgage deals.
For exceptionally strong lead flow producing substantially more mortgage deals and commissions.
Substantial mortgage commissions
For exceptionally productive partnerships helping generate around $20,000+ a month in mortgage commissions.
What setup covers. Website deployment and migration planning, the technical and local search foundation, conversion paths, and call and form tracking.
How fees progress. We review actual inquiries, closed deals and commissions together before changing your fee. $997 is intended to be the ongoing level for most successful partnerships; higher tiers require exceptional performance.
Your domain stays yours. The Mortgage Lead Websites is provided as a managed service during the partnership. If you cancel, the website service ends and the Mortgage Lead Websites site does not transfer to you. You keep ownership of your domain.
One partner per state
Is your state
still available?
Choose your state to begin, then tell us about your business and the markets you serve. We’ll check whether your state is available and review your domain, rankings and statewide opportunity to see if we’re a good fit.
The person behind the partnership
Richard
Conover
Founder, Mortgage Lead Websites
Mortgage Marketing Solutions
15+ years of SEO experience.
and a Licenced Mortgage Broker.
Let’s find out what
we could build together.
I’ve worked with mortgage professionals through Mortgage Marketing Solutions for years & I'm a licensed mortgage professional up in Canada so get the nuances of what makes a good mortgage lead vs a rate shopper. If I think I can help you earn significantly more than you have to spend, I'll take you on as client. If not, I'll let you know that as well. This needs to be win win.
Book a call or call direct and you will be talking directly to me. For booked calls ideally we meet via Zoom to digitally meet.
Have a question? Send us a message and we will follow up shortly.
Pick a time that works for you. Most calls are 20–30 minutes and there’s zero obligation, just honest answers.
No long-term contracts.
Become our next 10 year client!
This is a low risk, high reward partnership opportunity. Let's chat and see if it's a good fit.
